About Me

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The aim for this project is for my group and I to create a music video that follows the codes and conventions of others with a similar target audience in the current market and use techniques to make the audience relate to it. We hope if the target audience were to see our video, a sense of verisimilitude would be created as our video would use similar features and conventions to others in the market.

Friday 11 March 2011

Research: Pitch




In our pitch, we made sure we showed our plans clearly and showed how we were going to target a wide audience by using the gaze theory making ancillary tasks that will appeal to our audience. Our pitch was approved because it showed clear ideas and structure and we explained clearly how it would meet the codes and conventions of a music video currently in the market with the same target audience, creating a sense of vilesimlitude for the audience. We carried on planning after our pitch was approved and discussed how we would use such locations and props etc that our audience would be able to relate to.

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